Start here: build your operation

Whatnot and TikTok teach you how to use their apps. These 8 steps cover what happens off-camera: your room, inventory, orders, shipping and profit.

  1. 1

    Step 1

    Account & Shop Setup For Operations

    Business details, payouts, shipping profiles and return address set up for scale.

  2. 2

    Step 2

    Broadcast Room Setup

    Camera, light, audio, staging table and where items wait before they go on camera.

  3. 3

    Step 3

    Inventory Intake & Bins/Locations

    Receiving stock, labeling, and a bin system so every item can be found in seconds.

  4. 4

    Step 4

    The Show-To-Order Flow

    How a sold lot becomes an order: tracking what sold, to whom, and from which bin.

  5. 5

    Step 5

    Post-Purchase Pick, Pack & Ship

    A repeatable flow from pick list to sealed box, with checks to catch mistakes.

  6. 6

    Step 6

    Shipping Deadlines & Carrier Scans

    Each platform's ship-by and first-scan rules, and how to never miss them.

  7. 7
  8. 8

    Step 8

    Team Roles

    Streamer, runner, packer, ops lead: who does what as you grow past solo.